Prospeda vs ZoomInfo
Startup-friendly vs enterprise data platform.
The Core Difference
ZoomInfo sells data access. $15k+ annual contracts, enterprise sales process, you still do the work.
Prospeda delivers qualified leads. $2,500/mo, cancel anytime, AI + human review included.
ZoomInfo
Enterprise B2B Data Platform
- 100M+ company profiles
- Intent data and buying signals
- CRM integrations
- Annual contracts required
- Enterprise sales process
Starting at $15,000+/year
Prospeda
AI Sales Team
- 50-100 qualified leads/month
- AI research + human AE review
- Voice notes in your voice
- Month-to-month, cancel anytime
- Start in days, not months
$2,500/month flat
ZoomInfo: Built for Enterprise, Priced for Enterprise
ZoomInfo is the gold standard in B2B data. Fortune 500 companies swear by it. But for startups and SMBs:
ZoomInfo's pricing starts at $15,000/year with annual commitments. By the time you add intent data and extra seats, you're looking at $30-50k+. That's before anyone does any actual research.
What you get with ZoomInfo:
- Access to a massive database of contacts
- Intent signals (at additional cost)
- Integrations with your CRM
- A long sales process to even get pricing
- Annual commitment with no easy exit
What you still need to do yourself: Everything else. Research, qualification, personalization, outreach.
Feature Comparison
| Capability | Prospeda | ZoomInfo |
|---|---|---|
| Primary function | Qualified lead delivery | Data platform |
| Pricing model | $2,500/mo flat | $15k+/year |
| Contract length | Month-to-month | Annual |
| AI-powered research | ||
| Human review | ||
| Voice notes | ||
| Intent data | Add-on cost | |
| Contact database | Via partners | |
| Time to value | 1 week | Weeks to months |
| Best for | Startups & SMBs | Enterprise |
The Pricing Reality
ZoomInfo (Typical SMB Package)
- Base platform$15,000/yr
- Intent data add-on$5,000/yr
- Additional seats$3,000/yr
- Your time (research)$4,500/mo
- Year 1 total$77,000+
Prospeda (Full Year)
- Monthly subscription x 12$30,000/yr
- AI researchIncluded
- Human AE reviewIncluded
- Voice notesIncluded
- Year 1 total$30,000
Cancel anytime. No annual commitment.
When to Use Each
Use ZoomInfo When:
- You're an enterprise company
- You have a large SDR team
- Budget isn't a primary concern
- You need direct database access
- You can commit to annual contracts
Use Prospeda When:
- You're a startup or SMB
- You don't have an SDR team
- You want qualified leads, not raw data
- You need flexibility (cancel anytime)
- You want results in days, not months