Prospeda vs RB2B
Find signals before they find you, or wait for them to visit your site?
The Core Difference
RB2B is inbound: It identifies visitors who already found your website.
Prospeda is outbound: It finds prospects before they even know they need you.
RB2B
Website Visitor Identification
Reactive: Waiting for them to find you
Prospeda
Proactive Signal Detection
Proactive: Finding them before they find you
The Problem with Inbound-Only
RB2B is a great tool. If someone visits your website, you absolutely want to know who they are. But here's the math problem:
RB2B captures the tiny slice of your market that already found you. What about the other 99%?
The best prospects aren't browsing your website. They're discussing problems on Reddit, asking questions on HN, posting on LinkedIn, launching on Product Hunt, or hiring for roles your product enables. That's where outbound signal detection matters.
Feature Comparison
| Capability | Prospeda | RB2B |
|---|---|---|
| Approach | Pure outbound | Inbound identification |
| Finds prospects who visited your site | ||
| Finds prospects before they visit | ||
| Monitors Reddit, HN, Discord, GitHub | ||
| Detects hiring, funding, product signals | ||
| Human AE review on every lead | ||
| Personalized first lines included | ||
| Requires website traffic | No | Yes |
| Market coverage | Entire TAM | <1% (site visitors) |
When to Use Each
Use RB2B When:
- You have significant website traffic
- Visitors are high-intent (pricing page, demo page)
- You want to capture inbound demand
- You're supplementing an existing outbound motion
Use Prospeda When:
- You need to generate demand, not just capture it
- Your TAM isn't visiting your site yet
- You want to reach prospects before competitors
- You need outbound pipeline, not just inbound
- You're early-stage with limited traffic
Better Together?
RB2B and Prospeda aren't competitors—they cover different parts of the funnel:
Use Prospeda to fill the top of funnel. Use RB2B to capture demand once they're aware of you. Together, you have complete coverage.